The ‘overlit’ is the way of today’s light.
The need, not to complement the sun, but to overcome the sun, as said by a 25K wedding shooter.

he needs the strobes to overcome the sunlight… This is a different in 20 years. Lights are so big, powerful and cheap, that we blast away. given that this is in a time of digital sensors, with their linear response, it means the imagery looks like stuff shot for a 1970 TV show.