so easy to accept their lead

why are the photo fora so populated by software engineers?
the founders of 2 of the 4 most visited sites were started by scientist/engineers. Why? How did they become so central to what you read.

control of mind begins by control of information

It was easy for them to begin a forum; almost a lemonade stand to a chef. But why did they do it — certainly not just because it was easy. Because they could control understanding, by setting topics that interested them, they limited discussion to what could be added to an engineer’s life, and world view. The forums provide a limited vocabulary with strictly monitored exchanges. Hall monitor’s are awarded, what? Power. Power they otherwise do not have