Category: da net

if someone’s principle is precision of procedure

Posted on Posted in da net, overnight notes

then they should be able to provide clear, precise directions for that process.

further, they should be able to report the end point of their own research results — this would be their starting point, and could easily be provided to you as a starting point for your work.

all doable without bragging or fear based bias.

it should be easy to report what their filters, factors, exposures, developments are for their primary film system.

If they are also using this as an intermediate they should also be able to pass along the suceeding stages/steps..

why do they put so much effort into the reasons why not? what they tell you, they have told themself — maybe why they’ve not gotten far — perhaps they’re afraid you will get further faster than they did.

If they can/do tell you why not, why not tell you what and how they do it.

Reminder:

exposure balancing with neutral density filters rather than shutter and aperture.

2n15 will be at SPEnational – you could be shown the jigs and methods of calibrating exposure, development, color correction quite quickly, without the chest pounding and bragging about imagined accomplishments

2n15 Rule

if you can’t engage beyond technical you can’t get into OIC, or you are dropped

  • no more than 15minutes on process, technical
  • no more than 2 technical questions

Buying Dye Transfers

Posted on Posted in da net, dye transfer, meaning, minimum daily requirement, old bones

The big sale is over. It was last fall: M. Johnson and Ctein held another going out of business sale. The inventory just keeps taking up space. After 5 years, it hasn’t gone down enough. And we need to flog something, so… Like Mad Man Muntz ( an original TV discount sales store) we go out of business until we pay off the electric bill.

Why does this matter to me? The same reason weeds in the garden do: what you feed grows; if it takes over the garden, there is no garden.

Why Buy Prints?

I buy art because it satisfies my expectations. It does this by challenging me; brings me to another set of expectations. The more the work feeds my work, the more likely I will buy. I do collect. I don’t invest.

should you buy because it is a dye transfer?

I ask myself: is it immediately useful, instructive, completing : will it continue to enrich me; provide more questions, motivations for my work.

Am I buying out of fear of missing out? If yes, then I’d skip it.

The Pitch

The pitch is the alert. The premise of the sale: act now, act fast, this is a limited offering, this is rare, this is worth much more than you will pay.

How many times do you go out of business .. for as many times as there are buyers at the gate.

  • the online adographer.
  • the ad before the ad.
  • a memo to announce the forthcoming memo
  • colonel blimp reporting
  • ctein being, blimpishly ctein..

Prestige of Process –

Self promoter who has become the big name by writing about. You are collecting a one time sale. There is no after life for this work.

The Ctein shelf: these are souvenirs. Souvenirs of someone else’s vacation trips.

Buying An Example

A mature artist has an after market. ctein doesn’t. His sales are to aficionados, so are of value only among themselves. They are scraps, examples. He isn’t placed in the conversation in any way other than that of the tech writer— a long way from meaning, but very close to standard commerce.

You Could Have Bought

During the month long sale what else could you have bought around that price ($700)?

How about — Barbara Morgan original print sold for $900; William Eggleston chromogenic sold for $790; Jerry Uelsmann sold for $1085.

These were auction prices with buyers premium.

However, Jim Marshal sold for 781 w/bp. A Steichen for Vanity Fair sold for $535 w/bp.

If you wanted it because it was a dye transfer, you could have bought a dye transfer off eBay for less than $150 — from proctor & gamble, reader’s digest, or similar publication art departments. You will even have a good example of commercial art retouching from decades past. You would have a reference document demonstrating why dye transfers were the mainstay of advertising — easy to retouch.